Sales enablement is an iterative process of giving your sales the right resources in the form of information, content, and productivity tools that helps them close more deals. The resources can also include tools for your front liners to strengthen your brand’s perception at more ..
I remember this incident at my last office. A leader, with over 20 years of experience in building up organizations in the IT space, had come over to mentor our startup. During one of the preliminary meetings with staff, a saleswoman asked him, “How well do you understand sales and ..